Ecommerce standardisation in tourism
The OpenTravel Alliance (www.opentravel.org/)
The OpenTravel Alliance (OTA) is currently recruiting travel industry organisations as it begins critical
ground-breaking work for developing communications standards that will allow for the efficient and effective
exchange of travel industry information via the Internet. By joining the OTA, you and your company will be
teamed with travel industry powerhouses that have made the commitment to partake in the developmental
process that will have resonating impact for years to come.
One of the OTA. s first assignments is to create a directory of industry terms used in XML via the Internet. This
directory will be the ultimate gateway for the seamless exchange of data; therefore, it is essential to ensure
your organisation. s business requirements are fulfilled from the get-go. There are many benefits to becoming
- Help create the standards that will redefine how the travel industry conducts business
- Provide valuable input on standards before adoption
- Serve as a key proponent for your company's industry sector
- Network with key decision-makers and technology innovators from all facets of the travel industry
- Receive timely information on new developments shaping the travel industry and access expert,
- Utilise the OTA. s Web site to highlight your organisation with a direct link
Organisations are welcome to join at any time.